INTEL

Connect to Life Experience
Projection-mapped ecosystem

Tag-PD-AD-2

My Role

As a member of the creative team, I played a key role in the development of the overall experience at Intel's booth at CES. I was responsible for designing the environment and final creatures, as well as the user interface for the input stations. My role required close collaboration with the client, other members of the creative team, and developers to ensure a cohesive and visually impactful outcome.

My expertise in experience design, environment design and UI design was crucial in bringing the project to life, creating an engaging and interactive ecosystem that captivated visitors and showcased the potential of technology.

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Mood Board

Early Concepts

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Life Forms

Behind the Scenes

To run this experience, 18 PCs all running the latest Intel chips were all networked together. These machines not only kept our office warm during the winter but also helped to power the projection mapping.

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Awards

2013
How Interactive Design Awards
Merit Award

IxDA Design Awards
Award: Best in Show &, Best in Category

Communicator Awards
Award: Gold — Interactive Multimedia Children’s Audience & Entertainment, Silver — Interactive Music

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